... at least when it comes to consuming services online these days. The latest Facebook gaff (changing everyone's primary address to your.name@facebook.com) shouldn't really come as much of a surprise and absolutely shouldn't piss anyone off.
Yes it's boneheaded, but we are in an age we we're willing to trade privacy and personal information about ourselves for a service or convenience. I love and use Google's "free" services (gmail, calendar, tasks) on a daily basis. And I do this with the knowledge that I'm giving Google more and more information about my personal life, who I communicate with, what I do with my time, and even where I am on every day. But I'm ok with it. If I occasionally see an ad that's so targeted it strikes me as almost eery, they're just doing their job.
As consumers, we're not really Google's customers. The advertisers are. We and the data Google, Facebook, and all of their cohorts have about our behavior are. If you don't want to see targeted ads or have Facebook muck with your profile, get yourself offline. Online privacy is quickly becoming a thing of the past.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment